Barnaba Mądrecki

The world is made of individuals

Everyone`s needs are individual

Digital Marketing Consultant — Barnaba Mądrecki

Consultation fee

200 PLN / hour

One-time payment. No subscription, no contract, no lock-in.

  • Website audit + visibility report
  • Competitor analysis (Ahrefs / Semrush)
  • Google Ads & Analytics review
  • Written recommendations after the session
  • Initial call — free of charge
9 years in SEO & SEM —
agencies + in-house
aCOS −15% ad cost reduction
in e-commerce (MM Brown)
PL + DE markets I've worked
on directly
2 sides agency & client —
both perspectives

What you get in one hour

Scope of consultation

Website audit

Content, technical issues, what blocks conversions and what hurts your Google rankings

Visibility report

Your site and top 3 competitors in Ahrefs or Semrush — keywords, positions, gaps

Link profile

Who links to you, who links to your competitors — and where you should appear

Google Ads

Campaign, ad creative and settings review — where you're burning budget without results

Google Analytics

Where your traffic comes from, what users do on your site and why they don't convert

Offsite activities

Google My Business, sponsored articles, directories and sites worth being listed on

Strategy & priorities

At the end I pull everything together into a concrete action plan — what to do first to see results fastest. You leave the consultation with a roadmap, not vague advice.

Call now — the initial conversation is free

+48 792 539 121
or if you're calling from Switzerland
+41 79 634 58 75 Prefer to write? Leave your e-mail →

Why it works

What I actually check

Website audit — content and technical, together

A website is more than a few graphics and texts. I check whether your content actually answers your customers' questions, whether headings are optimised for keywords with real search volume, and whether anything technical is blocking indexing. Most problems can be fixed without rewriting the site from scratch.

Visibility report — you and your competitors

I use Ahrefs or Semrush — the same tools large agencies rely on. You'll see which keywords your site ranks for, at what positions, and how you compare to competitors. This isn't guesswork — it's hard data that shows exactly where you are and where you should be.

Inbound links — the SEO foundation everyone neglects

Link building is one of the strongest ranking factors and consistently the most neglected by business owners. I check your link profile and the profiles of competitors who outrank you. Afterwards you know exactly where it's worth showing up.

Google Ads — where your budget is being wasted

A properly optimised campaign can cost significantly less while delivering the same results. I know this from direct experience — at MM Brown I reduced aCOS by 15% without cutting scale. I go through campaign settings, ad groups and creatives, and point out specific areas to fix.

Google Analytics — data that actually means something

I check whether data is being collected correctly in the first place (surprisingly often it isn't), where traffic comes from, which devices people use and what they do on your site. Most business owners only look at session count — that's not enough to make good decisions.

Offsite — what Google sees beyond your website

Google My Business is a frequently underestimated tool. I'll show you how to run it properly and what to publish. I also point out external portals and industry blogs worth appearing on — it builds brand visibility faster than you'd expect.

Strategy — priorities, not platitudes

By the end of the consultation you know what to do first, what can wait and what to avoid altogether. You receive written recommendations after the session — you can implement them yourself or hand them to someone else.

About me

BM

Barnaba Mądrecki

I spent 3 years working in marketing agencies — Tense, Semcore, HTTPS. I know how an agency thinks, what it promises and where it cuts corners. Then I spent several years on the other side of the table — as Digital Marketing Manager at Decora S.A. and MM Brown, and Head of Marketing at Brandmind in Zurich.

That combination is rare. I understand both the agency perspective and that of the business owner who is paying for results.

At MM Brown I reduced ad costs (aCOS) by 15% while running e-commerce SEO across the PL and DE markets.
Agency perspective

I know which activities an agency carries out properly and which are just for show. I know what a real audit looks like — and what a colourful PDF full of meaningless charts looks like.

Business owner perspective

I know your budget isn't unlimited and that you care about results, not reports. That's why I tell you straight what works and what's not worth spending money on.

Let's start

Leave your e-mail — I'll get back to you